Abra logo: history, meaning, evolution

Abra Info (Autobicicletta Brevettata Rodolfi Alfeo)
Founded	1923
Founder	Alfeo Rodolfi
Defunct	1927
Headquarters	Bologna, Italy

The classic abra logo combines a fair level of power and flirty modesty. The pink color and exquisite font, which are so uncharacteristic of brutal motor bikes, with the four-letter brand name enclosed in a circle, project on the emblem a degree of originality and airy lightness. Aspiration for originality and breaking of any stereotypes and limits make up one big distinctive feature for the brand on the whole and the logo in particular.