Zero logo
| Zero Info | |
|---|---|
| Founded | 2006 |
| Founder | Neil Saiki |
| Headquarters | Scotts Valley, California, United States |
| Key people | Richard Walker (CEO) Abe Askenazi (CTO) Curt Sacks (CFO) |
| Official website | www.zeromotorcycles.com |
The symbol of the brand is a stylized image of the letter āZā, which is simultaneously easily read as a picture of a winding road. Smoothed corners in the zero logo contribute to creating a sense of ease and control, and the tortuous nature of determination and punching strength. And the use of a monochrome model enhances the effect and gives the design of the logo a certain brutality and power.
